Packaging really comes to the fore around the holidays, as consumers seek more sustainable gift wrap alternatives and companies aim to lessen waste while maintaining surprise for e-commerce shipments.
Few seasonal moments bring packaging to the spotlight like the holiday period from Black Friday through year’s end.
From gift wrap to surging e-commerce shipments, packaging is at the forefront in this season of giving. Catch up on Packaging Dive’s recent reporting highlighting packaging’s holiday connection.
The now-established tradition didn’t come to fruition until the late 1800s. Chinese culture, Queen Victoria and chocolate makers all played a part in solidifying its role. Read the full article ➔
Wrapping paper and gift packaging can be notoriously hard to recycle. Companies such as Metsä Board, Wrappily, Creative Retail Packaging and EcoEnclose are pursuing new solutions. Read the full article ➔
Some consumers become Grinch-like when their surprises are prematurely revealed by a lack of secondary packaging. Although SIOC isn’t going anywhere, Amazon says workarounds can boost privacy. Read the full article ➔
